Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe? Ever read a great quote and think I could never come up with anything that clever?
Daunting as it may seem, there’s nothing mystical about witcraft. Crafting memorable lines doesn’t require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.
In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh– even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work.
With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines. Buy this book today for only $1.99.
Click here to purchase Word Hero