Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple’s retail space and learning about Apple’s vision and philosophy. Using insights and data from these sources, he breaks down Apple’s customercentric model to provide an action plan with three distinct areas of focus:
• Inspire Your Internal Customer with training, support, and communications that create a “feedback loop” for improving performance at every level
• Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service– Approach, Probe, Present, Listen, End with a fond farewell
• Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products
With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people–employees or customers–can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience. Buy this book today for only $1.99.
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Have you ever that your life–and budget–is spiraling out of control? Do you sometimes wish
you could pull yourself together but wonder exactly how to manage all the scattered pieces of a chaotic life? Is it possible to find balance?
In a word, yes.
Ruth Soukup knows firsthand how stressful an unorganized life and budget can be. Through
personal stories, biblical truth, and practical action plans, she will inspire you to make real and lasting changes to your personal goals, home, and finances. With honesty and the wisdom of someone who has been there, Ruth will help you.
Buy this book for $1.99 today as it is the B&N price match. From a faith-based publisher.
Click here to purchase Living Well, Spending Less
Stewart’s story is part Horatio Alger success story and part Citizen Kane drama, reaching from the modest homes of Nutley, New Jersey, to the palatial estates of Long Island, from the suburban kitchens of Connecticut to the boardrooms of Wall Street. At each step of the way, Byron gets inside Martha’s world, from her troubled working class upbringing to her years of peddling speculative stocks on Wall Street in the go-go sixties. Thereafter, Byron follows Martha through the ordeal of her failing marriage to the launch of her magazine. Finally, we accompany Martha in her triumphant and climactic return to Wall Street at century’s end to sell stock in her company in an IPO that would make her a billionaire.
Byron attends, through fly-on-the-wall sources, executive meetings with some of the most powerful individuals in American business to watch as they try to deal with a woman who emerged from nowhere to overpower them all. He eavesdrops as they bad-mouth her as she leaves the room, often with a fabulous deal in her hand. He watches as they discover, only too late, this former housewife outsmarts them at their own game.
Martha, Inc., gets up-close-and-personal with the personality of Stewart, one of the most complex and driven people in the history of business. Buy it today for $2.99.
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Since its publication a decade ago, Jack Canfield’s practical and inspiring guide has become a classic that has helped hundreds of thousands of people achieve success. This fully revised and updated edition of The Success Principles™ features one hundred pages of additional material, including a new section that offers a comprehensive guide to “Success in the Digital Age.”
Canfield turns to the principles he’s studied, taught, and lived for more than forty years in this practical and inspiring guide that will help any aspiring person get from where they are to where they want to be.
The Success Principles™ will teach you how to increase your confidence, tackle daily challenges, live with passion and purpose, and realize all your ambitions. Not merely a collection of good ideas, this book spells out the 67 timeless principles and practices used by the world’s most successful men and women. Taken together and practiced every day, these principles will transform your life beyond your wildest dreams! Buy this book today for $1.99.
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How often have we heard “It’s nothing against you, it’s not personal—it’s just business”? But in fact, at work it’s never just business—it’s always personal. In this groundbreaking book, journalist and former corporate executive Anne Kreamer shows us how to get rational about our emotions, and provides the necessary new tools to flourish in an emotionally charged workplace. It’s Always Personal offers
• a step-by-step guide for identifying your emotional type: Spouter, Accepter, Believer, or Solver
• Emotion Management Toolkits that outline strategies to cope with specific emotionally challenging situations
• vital facts that will help you understand—and handle—the six main emotional flashpoints: anger, fear, anxiety, empathy, joy, and crying
• an exploration of how men and women deal with emotions differently
An innovative study of gender, emotion, and power, It’s Always Personal is an essential companion for everyone navigating the challenges of the contemporary workplace. Buy the book today for $1.99.
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In Leadership Secrets of Hillary Clinton, leadership expert Rebecca Shambaugh reveals the unique formula of open-mindedness, intense focus, authenticity, and resilience that allows Hillary to answer “yes” to all of these questions and that has led to her historic rise onto the world stage.
She has survived personal and professional crises and moved forward to authoritatively step into one of the most important political positions on the planet—and at one of her country’s toughest times. What are the secrets to Hillary Rodham Clinton’s success?
Written by leadership expert and bestselling author Rebecca Shambaugh, Leadership Secrets of Hillary Clinton offers proven lessons for success from one of our finest modern exemplars. Buy this book today for $1.99.
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Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally—to think, that is, like a Freak.
Levitt and Dubner offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms. As always, no topic is off-limits. They range from business to philanthropy to sports to politics, all with the goal of retraining your brain. Along the way, you’ll learn the secrets of a Japanese hot-dog-eating champion, the reason an Australian doctor swallowed a batch of dangerous bacteria, and why Nigerian e-mail scammers make a point of saying they’re from Nigeria.
Some of the steps toward thinking like a Freak:
• First, put away your moral compass—because it’s hard to see a problem clearly if you’ve already decided what to do about it.
• Learn to say “I don’t know”—for until you can admit what you don’t yet know, it’s virtually impossible to learn what you need to.
• Think like a child—because you’ll come up with better ideas and ask better questions.
• And more.
Levitt and Dubner plainly see the world like no one else. Now you can too. Never before have such iconoclastic thinkers been so revealing—and so much fun to read. Buy it today for $1.99.
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In Focus, Psychologist and journalist Daniel Goleman, author of the #1 international bestseller Emotional Intelligence, offers a groundbreaking look at today’s scarcest resource and the secret to high performance and fulfillment: attention. Buy the book for $2.99 today.
Combining cutting-edge research with practical findings, Focus delves into the science of attention in all its varieties, presenting a long overdue discussion of this little-noticed and under-rated mental asset. In an era of unstoppable distractions, Goleman persuasively argues that now more than ever we must learn to sharpen focus if we are to survive in a complex world.
Goleman boils down attention research into a threesome: inner, other, and outer focus. Drawing on rich case studies from fields as diverse as competitive sports, education, the arts, and business, he shows why high-achievers need all three kinds of focus, and explains how those who rely on Smart Practices—mindfulness meditation, focused preparation and recovery, positive emotions and connections, and mental “prosthetics” that help them improve habits, add new skills, and sustain greatness—excel while others do not.
Click here to purchase Focus
Pat Summitt, head coach of the University of Tennessee Lady Vols, is a phenomenon in women’s basketball. Her ferociously competitive teams won the NCAA championship in 1996 and 1997, and they’ve won five times in the last ten years. After twenty-four years as head coach at Tennessee, Summitt is well on her way to becoming the winningest coach in NCAA Division 1 women’s history.
Now Summitt has written the first motivational book by a high-achieving female coach. In Reach for the Summit, she presents her formula for success, which she calls the “Definite Dozen System.” In each of the book’s twelve chapters, Summitt talks about one of the system’s principles–such as responsibility, discipline, and loyalty–and shows you how to apply it to your own situation.
Wonderfully entertaining and brilliantly instructive, Reach for the Summit discloses the winning secret to building a principled system and making it to the top at whatever you do. Pat Summitt will motivate you to achieve in sports, business, and the most important game of all–life. Buy it today for $1.99.
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Many women, whether they’ve managed million-dollar budgets at work or managed kids, bills, and car payments at home, feel at a loss when it comes to figuring out their finances. Now, in Smart Women Finish Rich, renowned financial adviser David Bach gives women the tools and the program they need to create a rich future. Whether you’re working with a few dollars a week or a significant inheritance, Bach’s seven-step program can provide a huge payoff. Smart Women Finish Rich will put you in control of your finances and your future.
You can purchase this book for only $1.99 today – a wise financial decision.
Click here to purchase Smart Women Finish Rich